{"id":6027,"date":"2026-02-24T15:14:59","date_gmt":"2026-02-24T08:14:59","guid":{"rendered":"https:\/\/st4sd.vn\/?p=6027"},"modified":"2026-02-24T16:37:48","modified_gmt":"2026-02-24T09:37:48","slug":"nang-tam-quan-tri-khach-san-hanh-trinh-chuan-hoa-nhan-luc-du-lich-viet-nam","status":"publish","type":"post","link":"https:\/\/st4sd.vn\/en\/nang-tam-quan-tri-khach-san-hanh-trinh-chuan-hoa-nhan-luc-du-lich-viet-nam\/","title":{"rendered":"Bridging the Leadership Gap in Vietnam&#8217;s Tourism Sector"},"content":{"rendered":"<p>The Saigon Tourism College was established in 1991 and stands as a pioneer in the industry. It was one of Vietnam&#8217;s first training institutions to provide specialized, official training in hospitality and tourism. It was also one of the first private training institutions in Ho Chi Minh City, founded at the onset of the\u00a0<em>\u0110\u1ed5i M\u1edbi<\/em>\u00a0(Renovation) era when the private sector was growing. The college has since developed alongside the country\u2019s development, becoming a vital source of human resources for the hospitality sector in Vietnam&#8217;s most vibrant economic center and its surrounding provinces.<\/p>\n<p><strong>A program that demanded investment<\/strong><\/p>\n<p>While the college had benefited from traditional bilateral projects, the Swiss Tourism for Sustainable Development (ST4SD) project, with its Swiss Executive Hospitality Training (Swiss EHT), immediately captured the attention of Ng\u00f4 Th\u1ecb Qu\u1ef3nh Xu\u00e2n, Principal of Saigon Tourism College. Her surprise was rooted in the program&#8217;s unique approach: It was not free, which is rare in Vietnam.<\/p>\n<p>Xu\u00e2n said, \u201cIt was not the normal formula often used by other projects: receiving funds for free and implementing it as guided by the donors.\u201d The college was required to develop a comprehensive proposal, demonstrating their ideas, capacity and commitment to implementing the program.<\/p>\n<p><strong>A dream to bridge the leadership gap<\/strong><\/p>\n<p>What impressed Xu\u00e2n most was the core approach and goal of the Swiss EHT: addressing the critical leadership gap in Vietnamese hospitality.\u00a0<strong>&#8220;<\/strong>I have been working in the field of hospitality training for a long time,&#8221; she explained. \u201cI observed that most of the high positions in hotel management are occupied by foreigners. I always wondered why \u2014 we are in Vietnam, and we have immense human resources. I realized it was because we lacked the capacity to provide adequate training to develop management-level talent.&#8221;<\/p>\n<p>Having previously visited the world-renowned EHL Hospitality Business School and been deeply impressed by their curriculum and reputation, she had long held a wish to work with them. &#8220;It was like a dream for me to know that the ST4SD project works with the EHL to bring the Swiss EHT program to Vietnam. It aims at the management level for working in hospitality \u2014 exactly what Vietnam needed at the time. I told my staff this is a great opportunity, and we have to make it work for the college.\u201d<\/p>\n<p><strong>The catalyst: Introducing Swiss EHT standards<\/strong><\/p>\n<p>The efforts of institutions like Saigon Tourism College are addressing a critical national issue: Vietnam\u2019s tourism sector is hampered by a significant shortage of qualified human resources. Nearly 85% of new hires require massive upskilling, and 100% of surveyed 4- and 5-star hotels confirm the need for extensive retraining (six months to one year). The hospitality sector also suffers from a chronic shortage of qualified middle managers (a gap widened by COVID-19), with each manager playing a pivotal role by supervising around ten staff.<\/p>\n<p>While women make up most operational staff in hospitality, they hold only about 10% of top management roles. Executive training is therefore a key opportunity for inclusion, providing women with visibility, recognized credentials and flexible learning that supports their progression into supervisory roles and strengthens sustainable leadership.<\/p>\n<p>The Swiss EHT program, launched in early 2025, is the catalyst for immediate impact. The target audience is strategically focused on managers and aspiring managers. This includes current hospitality professionals looking to skill up, students and recent graduates aiming for international certification, and SMEs and corporations seeking to improve service quality.<\/p>\n<p>The curriculum focuses on essential managerial and technical skills like financial management, risk management, service excellence, and both verbal and non-verbal communication. Core modules are structured across three pillars:<\/p>\n<ul>\n<li>Service excellence: covering communication and basic sustainability practices<\/li>\n<li>Sustainable operations: delving into food and beverage and room division sustainability<\/li>\n<li>People and leadership: focusing on sustainable leadership and team development<\/li>\n<\/ul>\n<p>This design ensures graduates are well-equipped for the international hospitality industry, while becoming leaders in the sector&#8217;s environmentally conscious future.<\/p>\n<p><img decoding=\"async\" class=\"wp-image-6022 size-large aligncenter\" src=\"https:\/\/st4sd.vn\/wp-content\/uploads\/2026\/02\/Screenshot-2026-02-23-091649-1024x424.webp\" alt=\"\" width=\"1024\" height=\"424\" srcset=\"https:\/\/st4sd.vn\/wp-content\/uploads\/2026\/02\/Screenshot-2026-02-23-091649-1024x424.webp 1024w, https:\/\/st4sd.vn\/wp-content\/uploads\/2026\/02\/Screenshot-2026-02-23-091649-300x124.webp 300w, https:\/\/st4sd.vn\/wp-content\/uploads\/2026\/02\/Screenshot-2026-02-23-091649-768x318.webp 768w, https:\/\/st4sd.vn\/wp-content\/uploads\/2026\/02\/Screenshot-2026-02-23-091649-1200x497.webp 1200w, https:\/\/st4sd.vn\/wp-content\/uploads\/2026\/02\/Screenshot-2026-02-23-091649-600x249.webp 600w, https:\/\/st4sd.vn\/wp-content\/uploads\/2026\/02\/Screenshot-2026-02-23-091649.webp 1537w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p><img decoding=\"async\" class=\"wp-image-6023 size-large aligncenter\" src=\"https:\/\/st4sd.vn\/wp-content\/uploads\/2026\/02\/Screenshot-2026-02-23--1024x626.webp\" alt=\"\" width=\"1024\" height=\"626\" srcset=\"https:\/\/st4sd.vn\/wp-content\/uploads\/2026\/02\/Screenshot-2026-02-23--1024x626.webp 1024w, https:\/\/st4sd.vn\/wp-content\/uploads\/2026\/02\/Screenshot-2026-02-23--300x183.webp 300w, https:\/\/st4sd.vn\/wp-content\/uploads\/2026\/02\/Screenshot-2026-02-23--768x469.webp 768w, https:\/\/st4sd.vn\/wp-content\/uploads\/2026\/02\/Screenshot-2026-02-23--600x367.webp 600w, https:\/\/st4sd.vn\/wp-content\/uploads\/2026\/02\/Screenshot-2026-02-23-.webp 1026w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p><strong>Swiss EHT unpacked: Delivering practical expertise<\/strong><\/p>\n<p>The core mission of Swiss EHT is to equip Vietnam&#8217;s future leaders in the field of hospitality with the tools for exceptional, sustainable service. This includes enhancing quality through Swiss standards, integrating sustainability principles, and bridging the gap between theory and practical application.<\/p>\n<p>The curriculum is built for working professionals and uses a hybrid learning model (70-80% online, 20-30% in-person) with flexible scheduling. This model makes premium, EHL-certified education accessible. The flexibility \u2014 including online learning, as well as evening and in-person classes during the weekends \u2014 specifically supports women with young children, allowing them to participate in the training more easily.<\/p>\n<p>To ensure long-term viability, Swiss government subsidies are being phased out, with the program becoming completely self-sufficient by 2027 when the project closes. This approach builds ownership and sustainability and strongly aligns with Helvetas\u2019 priorities for market-based and scalable interventions.<\/p>\n<p><strong>Becoming a pioneer in implementation<\/strong><\/p>\n<p>Saigon Tourism College became one of the most active training institutions in the Swiss EHT program, joining three other core institutions in the pilot phase. They were the first four in the country selected to participate, sending three staff members to the Master Instructors\u2019 Course to build up the program and becoming core master trainers.<\/p>\n<p>The need for localization was quickly identified. &#8220;The training is very up-to-date and practical,&#8221; Xu\u00e2n noted.\u00a0<strong>&#8220;<\/strong>But the original design was in English and for people who can speak English. Our market does not only focus on Ho Chi Minh City. We also work in provinces in the south of Vietnam, where people\u2019s English is limited<strong>.&#8221;<\/strong>\u00a0Discussing this challenge with the project led to a crucial adaptation.\u00a0<strong>&#8220;<\/strong>I really appreciate the flexibility of the program<strong>,&#8221;<\/strong>\u00a0she said, referring to the combined English and Vietnamese training that made the program accessible to a much wider audience.<\/p>\n<p><strong>Expanding the EHT footprint<\/strong><\/p>\n<p>The Saigon Tourism College has been applying the Swiss EHT flexibly and strategically. They have successfully deployed the Swiss EHT Foundation course in \u0110\u1ed3ng Th\u00e1p in cooperation with the Provincial Department of Culture, Sports and Tourism. Plans are underway to expand to L\u00e2m \u0110\u1ed3ng, targeting the high-demand areas of \u0110\u00e0 L\u1ea1t and Phan Thi\u1ebft and then to V\u0129nh Long in the Mekong Delta, a key tourism hub. The college is also integrating the Swiss EHT\u2019s best practices immediately to upgrade its core training curriculum for current students.<\/p>\n<p>\u201cI found it very interesting to bring the course to the provinces,\u201d said Xu\u00e2n. \u201cIn \u0110\u1ed3ng Th\u00e1p, it was not only the people working in hotels and resorts who registered for the course. The government staff who manage the tourism policy in the province also participated.\u201d<\/p>\n<p>Xu\u00e2n sees the trainings in \u0110\u1ed3ng Th\u00e1p, L\u00e2m \u0110\u1ed3ng, and V\u0129nh Long as the first &#8220;concrete bricks&#8221; to build the program&#8217;s reputation in the south of the country.<\/p>\n<p>\u201cI see a lot of good signals,\u201d she said. \u201cWhen we organized the training in person in \u0110\u1ed3ng Th\u00e1p, a typhoon and severe flood threatened the area, but participants still went to the training. They are eager to learn and better equip themselves. In L\u00e2m \u0110\u1ed3ng, some human resources from hotels even wanted to register simultaneously for all three Swiss EHT courses: Foundation, Intermediate, and Advance.\u201d<\/p>\n<p>The college is also planning to offer the first internal Swiss EHT course for their graduating students.<\/p>\n<p><img decoding=\"async\" class=\"wp-image-6024 size-large aligncenter\" src=\"https:\/\/st4sd.vn\/wp-content\/uploads\/2026\/02\/VTT07494-1024x683.webp\" alt=\"\" width=\"1024\" height=\"683\" srcset=\"https:\/\/st4sd.vn\/wp-content\/uploads\/2026\/02\/VTT07494-1024x683.webp 1024w, https:\/\/st4sd.vn\/wp-content\/uploads\/2026\/02\/VTT07494-300x200.webp 300w, https:\/\/st4sd.vn\/wp-content\/uploads\/2026\/02\/VTT07494-768x512.webp 768w, https:\/\/st4sd.vn\/wp-content\/uploads\/2026\/02\/VTT07494-1536x1024.webp 1536w, https:\/\/st4sd.vn\/wp-content\/uploads\/2026\/02\/VTT07494-2048x1366.webp 2048w, https:\/\/st4sd.vn\/wp-content\/uploads\/2026\/02\/VTT07494-1200x800.webp 1200w, https:\/\/st4sd.vn\/wp-content\/uploads\/2026\/02\/VTT07494-600x400.webp 600w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p style=\"text-align: center;\"><em>The first gradation event of the Swiss EHT\u2019s Foundation Course, held in August 2025 in Ho Chi Minh City.<\/em><\/p>\n<p><strong>Institutional recognition and future horizons<\/strong><\/p>\n<p>The program\u2019s initial success is built on 17 EHL-certified master trainers and four pilot institutions across Vietnam. Diversity among training institutions encouraged innovation and helped raise awareness about the value of continuous executive education, which is still a new concept in Vietnam.<\/p>\n<p>The Ho Chi Minh City Department of Tourism has already included Swiss EHT certificates in the process for increasing hotel star rankings, effectively making the Swiss EHT standard a benchmark for quality improvement.<\/p>\n<p>In just six months, the Swiss EHT program has rapidly established itself, training nearly 200 hotel professionals and expanding to four key provinces in Vietnam. Beyond these impressive metrics, participants highly value the interactive learning and are eager to enroll in advanced modules, solidifying the Swiss EHT&#8217;s reputation as a vital &#8220;journey of change.&#8221;<\/p>\n<p>The program is set to expand across Vietnam&#8217;s three geographical hubs \u2014 South, Central, and North \u2014 with the number of learners expected to increase significantly in 2026. The hope is that this model will contribute significantly to Vietnam\u2019s sustainable tourism development by raising training quality to meet and exceed international standards.<\/p>\n<ul>\n<li><em>The original articile was published on the web blog of Helvetas Headquarters at https:\/\/www.helvetas.org\/en\/switzerland\/how-you-can-help\/follow-us\/blog\/knowledge-and-learning\/bridging-the-leadership-gap-in-vietnams-tourism-sector<\/em><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>The Saigon Tourism College was established in 1991 and stands as a pioneer in the industry. It was one of Vietnam&#8217;s first training institutions to provide specialized, official training in hospitality and tourism. It was also one of the first private training institutions in Ho Chi Minh City, founded at the onset of the\u00a0\u0110\u1ed5i M\u1edbi\u00a0(Renovation) [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":6031,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[119,3],"tags":[],"class_list":["post-6027","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-featured","category-others"],"acf":[],"jetpack_featured_media_url":"https:\/\/st4sd.vn\/wp-content\/uploads\/2026\/02\/IMG_9422.webp","_links":{"self":[{"href":"https:\/\/st4sd.vn\/en\/wp-json\/wp\/v2\/posts\/6027","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/st4sd.vn\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/st4sd.vn\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/st4sd.vn\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/st4sd.vn\/en\/wp-json\/wp\/v2\/comments?post=6027"}],"version-history":[{"count":3,"href":"https:\/\/st4sd.vn\/en\/wp-json\/wp\/v2\/posts\/6027\/revisions"}],"predecessor-version":[{"id":6032,"href":"https:\/\/st4sd.vn\/en\/wp-json\/wp\/v2\/posts\/6027\/revisions\/6032"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/st4sd.vn\/en\/wp-json\/wp\/v2\/media\/6031"}],"wp:attachment":[{"href":"https:\/\/st4sd.vn\/en\/wp-json\/wp\/v2\/media?parent=6027"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/st4sd.vn\/en\/wp-json\/wp\/v2\/categories?post=6027"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/st4sd.vn\/en\/wp-json\/wp\/v2\/tags?post=6027"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}