About ST4SD

The Swiss Tourism for Sustainable Development (ST4SD) project, financed by the Swiss State Secretariat for Economic Affairs (SECO), aims at making Vietnam’s tourism sector more sustainable and inclusive. It is implemented by the consortium of Swiss and Vietnamese non-profit organizations – Helvetas Swiss Intercooperation and the CRED Tourism and Agriculture Solution Consulting Company Limited in Ha Giang, Quang Nam, and Dong Thap provinces – in the 2024-2027 period. The Ministry of Culture, Sports and Tourism appoints the Vietnam National Authority of Tourism as the project owner.

The ST4SD project supports the implementation of action plans and strengthen public-private dialogue at both national and subnational level; establish a Swiss Executive Hospitality Training (EHT) programme at qualified Vietnamese training institutes and create a network of international, Swiss, and local tourism experts, and promote innovative concepts for businesses and destinations to strengthen sustainability, including the introduction of sustainability standards. 

In the three selected provinces, the project will provide technical assistance in developing and branding tourism destinations and products that are appropriate for the current tourism development plan of each province, thereby promoting sustainable development in the provinces. In the long term, the project aims to contribute to the creation of new livelihoods and the sustainable economic development of Vietnam.

THE ST4SD PROJECT
APPROACH